Marketers have long had to perform a tough balancing act—ensuring that they get their message out while stopping shy of annoying...
The following is the manufacturer's demonstration of the new Konica Minolta C1100 Digital Press
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DMA: Direct mail response rates beat digital
Despite the perception in the marketing industry that direct mail and telemarketing are...
After Decades of Outsourcing, Manufacturing Jobs Coming Home to US
GlobalPost | 07 May 2012 | 12:27 PM ET
Beginning in the 1970s America’s high-paying...
Consumers Value Physical Mail, Even In This Digital Era Envelopes
April 27, 2012 -- Multichannel marketing agency RAPP Germany commissioned global measurement firm...
